LEADERS TODAY TO MOBILIZE SYSTEMIC CHANGE FOR GENDER EQUITY
GXS Gender Equity in Sport Initiative
GXS Gender Equity in Sport Initiative
GXS Gender Equity in Sport Initiative
A community for women and men to come together and engage in activities and discussions related to gender inequities in sport, sport media and sport business. And to introduce the positive benefits of being: gender sensitive and gender equal. With a mandate to mobilize change and move toward total elimination of these inequalities.
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A community for women and men to come together and engage in activities and discussions related to gender inequities in sport, sport media and sport business. And to introduce the positive benefits of being: gender sensitive and gender equal. With a mandate to mobilize change and move toward total elimination of these inequalities.
Become a member today, sign up to receive more information on membership, events and workshops.
"FOUR (4) STRATEGIC CATEGORIES WHICH REQUIRE SYSTEMIC CHANGE FOR WOMEN IN SPORT, L.WALZAK:
1. Access & Participation: Growth of the Game/ Sport - From Grassroots to Professional.
2. Broadcast Programming: Media’s Role - Portrayal, Stereotypes and Representation.
3. Exposure: Broadcast and Overall Marketer’s Role - Marketing to Fans.
4. Commercialization: Funding, Under-representation, Opportunities, Decision Making, Earning Power, Leadership and Governance".
GXS Women in Sport Advocate & Mentor
GXS Gender Equity in Sport Initiative
GXS Gender Equity in Sport Initiative
Laurel has positively impacted young, up and coming women in sport business and sport media. Seven years ago, Laurel donated a financial scholarship bursary and committed to ten (10) years to act as a ‘champion’ in the early stages of their career.
As of recent Laurel produced a Women in Sport mentorship web video series to communicate
Laurel has positively impacted young, up and coming women in sport business and sport media. Seven years ago, Laurel donated a financial scholarship bursary and committed to ten (10) years to act as a ‘champion’ in the early stages of their career.
As of recent Laurel produced a Women in Sport mentorship web video series to communicate the important messages of why it is important to support women in their careers in sport.
Most importantly Laurel is a true leader in the sport industry and advocates on a consistent and genuine basis for women in sport whether as: An Athlete; a Builder, a Coach, or in the Media and beyond. She is not afraid to use her voice and influence to drive awareness and change for gender equality in sport, at all levels.
Equal Playing Field
GXS Gender Equity in Sport Initiative
Equal Playing Field
Questions we ask:
- Is your sport organization willing to diagnose their gender sensitivity at work or create a culture and environment that celebrates and promotes gender equity and diversity?
- Is the sport industry ready and willing to create an environment for women to thrive?
- Does diversity in sport organizations benefit the sport organiz
Questions we ask:
- Is your sport organization willing to diagnose their gender sensitivity at work or create a culture and environment that celebrates and promotes gender equity and diversity?
- Is the sport industry ready and willing to create an environment for women to thrive?
- Does diversity in sport organizations benefit the sport organization?
- How many male equity champions can you identify in your sport organization?
- Are their people within our sport organization who perpetuates gender inequities?
- Is sport gendered?
Tell us your opinion on Twitter @GXSLab #GenderEquityinSport #Diversity #Inclusion
GXS Gender Equity in Sport
Galvanization and A Phased Approach to Equity: Women in Sport
For as long as sports, both professional and amateur, have garnered media attention, female athletes have received little coverage and equally as troublesome, inappropriate coverage. The latter is no more evident than after witnessing the January 2015 encounter between WTA’s Eugenie Bouchard and a reporter after her strong performance at the Australian Open. Instead of being asked about her dominate straight set victory over Kiki Bertens, the once 7th ranked female tennis player in the world, Bouchard was asked to twirl for the audience. With the sport media industry now a billion-dollar business, and growing, and female athletes achieving large amounts of success, the fair portrayal of these athletes is long overdue. And this is just one example of there existing gender bias and gender stereotypes in sport media and it is not just amongst the professional athletes.
Considering that sports brings people together and media has the power to break stereotypes, this initiative is needed not only to ensure that female athletes are treated unbiasedly, but because the sport media industry can influence society to be more equitable towards women, specifically women in sport.
Learn more about Laurel's five specific technical ‘PHASES’ that range from assessment of understanding of gender inequalities in sport media to change transformation and mobilization. The five ‘PHASES’ specifically will...
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An EXCLUSIVE interview with laurel walzak
She Makes No Apologies About It
What role do you play in Advancing Women in Sport?
“I have always advocated for women, it is part of who I am and part of my DNA. I made a decision many years ago, in effort to have a positive impact on young, up and coming women in sport business and sport media to develop an award to do just that, so I founded the Future Woman in Sport Award. Originally, to receive the award, a student in their final semester at George Brown College, Sport and Event Marketing program, in Canada, who has the potential to distinguish herself in a career related to sports, sports’ entertainment or events, or sports’ media, can apply for the award. The preference is given to a female student as a way of giving female students equal opportunity to pursue a career in the sports, sports’ entertainment or sports’ media industry. I donated this financial scholarship bursary with this award and as well acted as the winner’s ‘champion’, as required by the award winner. As of recent I produced a Women in Sport mentorship web video series to communicate the important messages of why it is important to support women in their careers in sport, and the impact her mentorship had on the award winner’s careers. This is only the beginning. Since then I founded GXS Women in Sport, where I encourage women and men to come together to engage in meaningful discussion about inequities for women in sports with a specific and focused call to action for improvements and ultimately action for systemic change and women’s empowerment. This initiative is in collaboration with students and industry professionals, I will be launching a program related to this in the fall of 2019.
What are you doing today to mobilize change for Women in Sport?
“I am focusing on three key areas:First, my research. I seek to look at each of the categories just mentioned to understand the gender inequalities in sport and sport media to transform and mobilize change.Second, continue my mentorship and grow my award for young and up and coming women in sport to provide them guidance and support as required.And third, make use of the Global Experiential Sport Lab as a platform to: share knowledge in the form of workshops, seminars and speaker series; tap into global networks to galvanize leaders for change; and provide a place for both women and men
