Research Participants Needed
Theme: esports & tsports
Date: Sepetember 15 to October 10, 2019
Time: 10:00am to 8:00pm
(40 minutes of your time)
YOU CHOOSE THE LOCATION:
1. The CATALYST:
Second Floor RCC OPEN SPACE 230, Ryerson University
In the Comfort of your own home?
If interested, email: email@example.com
She’s4Sports invites you to its summer event, Own It - September 17, 2019.
What does a former NCAA Division I basketball player, a former television producer and a 3-Star international boxing referee and judge have in common? They’re all fierce women in sport who run their own businesses. Between the intersection of sport and business these trailblazers have built their companies from the ground up, represent diversity in sport and empower women and men to live healthy lifestyles. Come out and hear from our inspiring panel as they walk you through their journey of becoming a bawse in life and business.
What: Own It
- Kat Stefankiewicz, Toronto Raptors, In-game and digital host, Adidas Ambassador and sports brand influencer
- Nichelle Laus, Mompreneur, Transformation Specialist and Founder, Optimum Training Centre
-Jennifer Huggins, 3-Star International Official – Referee/Judge, Boxing (AIBA) and CEO, Founder Kingsway Boxing Club
-Esther Wallace, Former Division I basketball player and CEO and Founder, The Playa Society
-Caleigh Rykiss, Personal trainer, writer, TV producer, fitness host and Founder, CEO, BOLO Inc.
-Caroline Wiley , Co-Founder, See What She Can Do
Ainka Jess, Shes4Sports
A galvanization of global leaders in the sport industry, to engage in meaningful discussion about inequities for women in sports with a specific and focused call to action for improvements and ultimately action for systemic change and women empowerment.
THE FOUR (4) STRATEGIC CATEGORIES WHICH REQUIRE SYSTEMIC CHANGE FOR
WOMEN IN SPORT OF FOCUS:
1. Access & Participation: Growth of the Game/ Sport - From Grassroots to Professional.
2. Broadcast Programming: Media’s Role - Portrayal, Stereotypes and Representation.
3. Exposure: Broadcast and Overall Marketer’s Role - Marketing to Fans.
4. Commercialization: Funding, Under-representation, Opportunities, Decision Making, Earning Power and Governance.
“Diversity initiatives that receive strong, reliable support from top management continually out-perform
efforts that lack such support (Gilbert and Ivancevich 2000). In providing support for gender diversity, top
managers model the attitudes and behaviors needed to ensure the initiative’s success[i]”.
[i] Creating and Sustaining Gender Diversity in Sport Organizations by George B. Cunningham, Published online: 18 October 2007 # Springer Science + Business Media, LLC 2007, p.141.