Out on Air
Date: Mon. Feb 10
Time: 6:30 - 8:00pm
Location: The Catalyst | 80 Gould St.
RCC 230 2nd Floor
in partnership with GXSLab
A galvanization of global leaders in the sport industry, to engage in meaningful discussion about inequities for women in sports with a specific and focused call to action for improvements and ultimately action for systemic change and women empowerment.
THE FOUR (4) STRATEGIC CATEGORIES WHICH REQUIRE SYSTEMIC CHANGE FOR
WOMEN IN SPORT OF FOCUS:
1. Access & Participation: Growth of the Game/ Sport - From Grassroots to Professional.
2. Broadcast Programming: Media’s Role - Portrayal, Stereotypes and Representation.
3. Exposure: Broadcast and Overall Marketer’s Role - Marketing to Fans.
4. Commercialization: Funding, Under-representation, Opportunities, Decision Making, Earning Power and Governance.
“Diversity initiatives that receive strong, reliable support from top management continually out-perform
efforts that lack such support (Gilbert and Ivancevich 2000). In providing support for gender diversity, top
managers model the attitudes and behaviors needed to ensure the initiative’s success[i]”.
[i] Creating and Sustaining Gender Diversity in Sport Organizations by George B. Cunningham, Published online: 18 October 2007 # Springer Science + Business Media, LLC 2007, p.141.
SPEAKER - HIGHLIGHT - #1
DR. JEN WELTER
Shes'4Sports and GXSLab present #BeBold 2020 Speaker Series.
Kicked off on January 16, 2020 with three exceptional sports professionals and trailblazers:
FREE for Ryerson Students, as sponsored by GXSLab and She's4Sports Partnership.
Get your tickets today! Eventbrite Ticket Link: https://s4s-shecancoach.eventbrite.ca
Ainka Jess, Shes4Sports
Laurel Walzak, GXSLab