GXS Lab: Intersection between scholarly research & sport industry practice.
Sport Media with a focus on the following areas: Globalization; Digitization; Commercialization and Participation.
GXS LAB - CAPABILITIES
About Us
WHAT WE DO
The Global Experiential Sport Lab
(GXS Lab) is the connection between scholarly research and industry practice in sport and sport media. GXS focuses on the intersection between Globalization; Digitization; and Commercialization.
A distinctive emphasis is placed on collaboration between scholars, students, faculty and industry initiatives, to remain on the cutting edge in the world of connectivity and in the ever-evolving sport and sport media industry, and to achieve global status and recognition as a leader in interdisciplinary research design and experience.
RESEARCHER & INDUSTRY EXECUTIVE
Global Experiential Sport Lab in The Catalyst at FCAD, is lead by
Assistant Professor Laurel Walzak,
RTA Sport Media, Ryerson University.
TEAM
We are dedicated in areas ranging from brand and marketing development and scholarly research to digital media production, esports, fan engagement and live events.
Our 4th Year Undergraduate core Student Management Team:
Sean Addis
Emma Duggan
Christian Ryan
Matt Vocino
Special thanks to:
Cara Gilhula
Aaron Hamilton
Juan Morales
Salim Hariz
Adam Iafrate
Kayla Black
Leah Diseris
Kaelan Noolan
Christian Steeds
